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  Stevia - Safe - Natural Sweetener


Stevioside, the main ingredient in Stevia is virtually calorie-free and hundreds of times sweeter than table sugar. Excellent for diabetics - a safe, natural sweetener!

What if there was a natural sweetener called Stevia that:


  • Was 300 times sweeter than regular sugar, with minimal aftertaste?


  • Had no calories?
    Was suitable for diabetics?


  • Appropriate for children?


  • Did not cause cavities?


  • Was heat stable and thus could be
    used for cooking and baking?


  • Was a great alternative to synthetic sweeteners?


  • Easily blended with other sweeteners, such as honey?


  • And already widely and safely consumed in many countries around the world for decades?

Wouldn't you think that you would already know about it? Wouldn't you think that many of our food products would already be sweetened by it instead of artificial sweeteners?

Well, this remarkable no-calorie sweetener is called Stevia, unfortunately, not a household name. It should be. We believe that eventually Stevia will be one of the most popular and widely used sweeteners in the world. With the availability of Stevia, there seems to be little reason to use artificial sweeteners such as aspartame, Splenda and Saccharin.

Originally introduced to Japan in 1970 by food-product manufacturers, stevia products quickly became popular. By 1988, they represented approximately 41% of the market share of potently sweet substances consumed in Japan. In addition to widespread use as a tabletop sweetener, like the packets of saccharin ("Sweet-n-Low") and aspartame ("Equal") commonly found in the United States, stevia was also used by the Japanese to sweeten a variety of food products, including ice cream, bread, candies, pickles, seafood, vegetables, and soft drinks.

Japan's experience proved several other significant facts about this phenomenal plant: its adaptability and its safety. Stevia's safety was proven through extensive scientific testing. Only 24 percent of Japanese aged 15 and older are believed to be overweight, compared to over 65 percent of adults in the United States.

A 2002 study in Japan showed that steva extract and steviol do not have any DNA-damaging activity. J Toxicol Sci. 2002 Dec;27 Suppl 1:1-8.

Stevia has no effects on male fertility and even decreased cancer in rats. Stevia has been shown to have antihypertensive qualities. The genetic toxicity of stevia is regarded as negligible and safe used in ordinary amounts and no allergic reactions seem to exist.

Stevia stimulates the release of insulin via a direct action on the pancreatic beta cells and normalizes the response to glucose, especially in Type 2 diabetes. Metabolism 2000;49:208.

The spread of the stevia phenomenon was not limited to Japan. Today it is also grown and used in approximately 10 other countries outside South America, including China, Germany, Malaysia, Israel and South Korea. Stevia might by now be entrenched in the United States as well, had it not been for a concerted effort to block its very entry by powerful sugar and pharmaceutical lobby groups.

In 1991, at the request of an anonymous complainant, the United States Food and Drug Administration labelled stevia as an "unsafe food additive", and restricted its import. The FDA's stated reason was toxicological information on stevia is inadequate to demonstrate its safety. This ruling was controversial, as stevia proponents pointed out this designation goes against the FDA's guidelines, under which any natural substance used prior to 1958 with no reported adverse effects should be recognized as safe. Wikipedia



FH-77-1 Stevia Concentrated Powder 1 oz $12.95













New Study Suggests Aspartame (NutraSweet) Causes Cancer In Rats At Levels Currently Approved For Humans.

A statistically significant increase in the incidence of malignant tumors, lymphomas and leukemias in rats exposed to varying doses of aspartame appears to link the artificial sweetener to a high carcinogenicity rate, according to a study accepted for publication by the peer-reviewed journal Environmental Health Perspectives (EHP) February 2006.

The authors of the study, the first to demonstrate multipotential carcinogenic effects of aspartame administered to rats in feed, called for an "urgent reevaluation" of the current guidelines for the use and consumption of this compound.

"Our study has shown that aspartame is a multipotential carcinogenic compound whose carcinogenic effects are also evident at a daily dose of 20 milligrams per kilogram of body weight (mg/kg), notably less than the current acceptable daily intake for humans," the authors write. Currently, the acceptable daily intake for humans is set at 50 mg/kg in the United States and 40 mg/kg in Europe.

Aspartame is the second most widely used artificial sweetener in the world. It is found in more than 6,000 products including carbonated and powdered soft drinks, hot chocolate, chewing gum, candy, desserts, yogurt, and tabletop sweeteners, as well as some pharmaceutical products like vitamins and sugar-free cough drops. More than 200 million people worldwide consume it. The sweetener has been used for more than 30 years, having first been approved by the FDA in 1974. Studies of the carcinogenicity of aspartame performed by its producers have been negative.

Researchers administered aspartame to Sprague-Dawley rats by adding it to a standard diet. They began studying the rats at 8 weeks of age and continued until the spontaneous death of each rat. Treatment groups received feed that contained concentrations of aspartame at dosages simulating human daily intakes of 5,000, 2,500, 500, 100, 20, and 4 mg/kg body weight. Groups consisted of 100 males and 100 females at each of the three highest dosages and 150 males and 150 females at all lower dosages and controls.

The experiment ended after the death of the last animal at 159 weeks. At spontaneous death, each animal underwent examination for microscopic changes in all organs and tissues, a process different from the aspartame studies conducted 30 years ago and one that was designed to allow aspartame to fully express any carcinogenic potential.

The treated animals showed extensive evidence of malignant cancers including lymphomas, leukemias, and tumors at multiple organ sites in both males and females. The authors speculate the increase in lymphomas and leukemias may be related to one of the metabolites in aspartame, namely methanol, which is metabolized in both rats and humans to formaldehyde. Both methanol and formaldehyde have shown links to lymphomas and leukemias in other long-term experiments by the same authors.

The current study included more animals over a longer period than earlier studies. "In our opinion, previous studies did not comply with today's basic requirements for testing the carcinogenic potential of a physical or chemical agent, in particular concerning the number of rodents for each experimental group (40-86, compared to 100-150 in the current study) and the termination of previous studies at only 110 weeks of age of the animals," the study authors wrote.

The authors of the study were Morando Soffritti, Fiorella Belpoggi, Davide Degli Esposti, Luca Lambertini, Eva Tibaldi, and Anna Rigano of the Cesare Maltoni Cancer Research Center, European Ramazzini Foundation of Oncology and Environmental Sciences, Bologna, Italy. Funding for the research was provided by the European Ramazzini Foundation of Oncology and Environmental Sciences, Bologna, Italy.

Science Daily

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